Non-profit Organizations | Lynda Resnick's Blog

Archive for the ‘Non-profit organizations’ Category

Why Art Education Matters
A Mother's Day art project from a Central Valley school.

A Mother's Day art project from a school in California's Central Valley.

Whenever education budgets get tightened, art programs are the first to get cut. Like the enduring popularity of reality TV, this never ceases to amaze me. So much evidence points to art’s importance in a child’s development – and not just in the development of abstract thought. Art is a critical component in a well-rounded education. Art is the level playing field – no matter how rich or poor, tall or short, pretty or ugly to the bone, if you can draw, you can find personal fulfillment and build self-confidence.  Art is the highest achievement of mankind. (more…)

Selling an Ice Rink to Aussies: Marketing Advice for a
Local Nonprofit

Ask Lynda Resnick: Business and Marketing Advice

Good morning, Lynda,

Greetings from beautiful Australia. I am a Canadian ex-pat who lives in Bendigo, Victoria. We have the only regional ice rink in Victoria, and I am a volunteer with the rink. We offer figure skating, ice hockey, curling, and recreational skating at the rink. Last year, we started a new under-13-year-old ice hockey team called the Wildcats. We are organising to host the first (more…)

Stem Cells on eBay: Could This Be the Future of Science?

Lynda Resnick's Ruby Tuesday

Ruby Tuesday Pick of the Week: Science Commons
Why It’s a Gem: Eliminating red tape and developing new protocols makes sharing research easier than ever – which puts all cures within closer reach

Researchers around the world are hard at work on cures for most every ailment and disease. But until now, there was no system – let alone incentive – for sharing their discoveries, leaving researchers working independently in their own silos, possibly duplicating the same mistakes as their colleagues around the globe. It wasn’t unusual for decades to pass before any significant progress was made on a study.

But that’s all changing. Just as parent organization Creative Commons has made sharing artistic endeavors both easy and profitable, Science Commons is using that same open-access model to enable the scientific research community to both find and share their studies, thereby enabling an approach to sharing data that just might revolutionize the scientific world. My interview with John Wilbanks was a fitting way to cap off Open Access Week. (more…)

Providing Businesses With the Support They Need — Virtually

Lynda Resnick's Ruby Tuesday

Ruby Tuesday Pick of the Week: International Virtual Assistants Association
Why It’s a Gem: Get Just the Right Amount of Support You Need — No Commitment Necessary

Our lives have become virtual — virtual money (ATM cards), virtual sales clerks (online shopping carts), virtual relationships (texting). So why not virtual assistants? And, as with other forms of technology, the world of virtual assistants is evolving to encompass more industries and skills sets than most brick-and-mortar entrepreneurs might have believed possible. (more…)

Doing Well by Doing Good: 1% For The Planet Lives the Message

Lynda Resnick's Ruby Tuesday

Ruby Tuesday Pick of the Week: 1% For The Planet
Why It’s a Gem: This mighty little organization makes it easy – and profitable – for businesses to help out the planet

Why are we here? A big question. Businesses should be profitable for their stakeholders and their employees, but in these desperate times, business must also give back. The needs of our society are so great and government is stretched beyond its capacity. A company that isn’t helping to make the world a better place – either through the inherent value of its product or service or through charitable giving – isn’t realizing its potential. “Doing well by doing good” is good for business, too. Because consumers also care that those they do business with are good citizens of the planet.

I’m sure there are many businesses out there that would like to practice this ethic but are unsure of how to go about it. That’s where 1% For The Planet comes in. Read on to learn how this mighty little organization is affecting big changes for our planet, and how your business can join in. (more…)

Chicago Non-Profit Brings Speed Dating to the Volunteer Scene

Lynda Resnick's Ruby Tuesday

Ruby Tuesday Pick of the Week: WomenOnCall.org
Why It’s a Gem:
The Chicago-based organization makes it a snap for non-profits and volunteers to find each other.WomenOnCall.org logo

In this week’s Ruby Tuesday, we’re deviating from our regular focus to highlight a not-for-profit organization rather than a for-profit business. With the economy in a perpetual swan dive, non-profit organizations are just as likely as for-profits to be floundering — or worse. (more…)

TeachersCount.org’s Funding Challenges Make for Helpful Business Lessons

Ask Lynda Resnick: Business and Marketing Advice

In this week’s Ask Lynda, a successful non-profit wonders about its future as the economy falters. Lynda’s advice? Don’t make website visitors work to make a donation, reorganize your boards so that people receive recognition but also contribute to their full potential, and, above all, tap into the sources already at your disposal: your current donors.

(more…)

Advice to Non-Profit Seeking Funding During Recession

Ask Lynda Resnick: Business and Marketing Advice

As part of her mission to save small businesses, Lynda Resnick, author of the national best-seller Rubies in the Orchard, fields questions from entrepreneurs and non-profits and shares her business and marketing know-how.

In the first of her new series of Ask Lynda columns, Resnick responds to a letter from Ellen Parcell, who runs the non-profit Heart to Heart, a non-profit organization that supports homeless and abused women and children. (more…)